WAD mag – A magazine about urban fashion and culture


Because of the economic recession and the rise of digital media the magazine industry has being going through a lot lately: less readers, less high-end advertisers, more debts. Though, French (but bilingual) Magazine WAD (We Are Different) though, has been up and alive for 10 years, and it’s enjoying his 10th birthday with some very special issues this year.
The theme for the Fall issue is “back to school”: all articles are written (and given grades!) like school essays, and fashion shootings become yearbook photos. You can get a small sample of the magazine here, and buy it online or at a good newsagent’s shop.