Pasta functions as a whistle, capable of generating two different tones from one piece – a tone from each respective end. Designed by leor-lederman. | via
How do you create the ultimate reality? You take the winners of the 2 top rated reality shows in the country and set them against each other. Inside a billboard. A new reality game format is born featuring the winners of the reality shows "THE BIG BROTHER" & "SURVIVOR" who will compete against each other while living inside a giant Yellow Pages Billboard. All assignments and tasks during the reality game will be performed using only Yellow Pages different interfaces: Smart-phone app., website, facebook and twitter pages, special minisite and mobile texting. The 1 million $ event, created by Shalmor Avnon Amichay/ Y&R Interactive is the latest in a long line of the famous Yellow Pages outdoor campaigns which have been running for years, winning awards in festivals all over the world. | Via
Bottle by Kirsten Lepore - A great video, finalist on animation at the Vimeo Festival + Awards | via
This stunt from WWF in Moscow showed people how it feels to be one of the thousands of animals killed by shotguns every year in Russia. The t-shirts had augemented reality codes that triggered a shooting animation when exhibited in front of special mirrors in the stores or in front of ...
AXA is Belgium's first insurance company to launch an iPhone app. Their free application helps and guides you through some basic steps when you have a car accident.
Want to know more? Visit http://www.axa.be/iphone | via
On november 18th, the spanish government officially presented Miquel Barceló’s latest art installation in the UN’s palace of nations in Geneva. The controversial work of art is a massive sculptural installation located on the domed ceiling of the building’s newly created human rights and alliance of civilizations chamber. The work consists of multi-coloured stalactite forms that appear to be dripping from the ceiling. however controversy over how the work was paid for has overshadowed its artistic significance.
The project was introduced by the spanish organization ONUART, which was established in 2007 to promote dialogue, through the use of spanish contemporary arts to create understanding between cultures and societies and to foster multilateralism at the UN in Geneva. ONUART is a non-profit organization that receives public and private funding. ONUART commissioned Miquel Barceló to create the ceiling painting and paid for much of its cost. Barceló began installing the piece in september 2007. | More here
Renata Lucas is currently having an exhibition at the KW Institute for Contemporary Art in Berlin. She usually works with already existing situations. For this is installation she rotated the sidewalk in front of the institute 7,5 degrees counter clockwise. | via...
Initiated by the EOS Magazine and created by Happiness Brussels, A 100 year old tree, living on the edge of Brussels, was hooked up to a fine dust meter, ozone meter, light meter, weatherstation, webcam and microphone. This equipment constantly measures the tree’s living circumstances. And translates this information into human language via custom MaxMSP software patch. Follow the life of the ...
The world’s smallest stop-motion animation character shot on a Nokia N8. Professor Fletcher’s invention of the CellScope, which is a Nokia device with a microscope attachment, was the inspiration for a teeny-tiny film created by Sumo Science at Aardman. | via
To advertise it's anti-mosquito outdoors line, Playground Outdoors Equipment Stores created the Big Mosquito Party. A part of the store was filled with mosquitos and people were invited to join the party, winning 1€ discount for each bite they got. Here an introduction | via
In The Superhero Project by Abner Preis, we find the artist (as hero) performing by going to work in different cities around the world. His job is to transform experience, shift the perspective of other citizens and help bring out the hero in their hearts. His superpower? The ability to help you imagine yours and become a hero. Financial crisis does not make this ...
What are the benefits of Norton Internet Security 2011? Well, for one thing, it helps protect your unicorn from Dolph Lundgren.
More here. | via
Prendete 20 non milanesi, dategli una macchina fotografica e lasciate che scattino una foto. Poi prendete 20 milanesi, dategli quell’immagine e ditegli di ricamarci sopra una storia. Così è nato “My Own Private Milano”: orizzontale e dalla blogsfera. Scaricabile gratuitamente in pdf. | via