2K by Gingham

Did you ever wonder where someone on the street got their cool t-shirt?  It probably came from 2K by Gingham, a company that grew out of the idea that the […]

Did you ever wonder where someone on the street got their cool t-shirt?  It probably came from 2K by Gingham, a company that grew out of the idea that the latest hip designs, graphics and logos from around the world should be readily accessible, at a fair price and silk-screened on a T.  Since 2000, the Southern California-based manufacturer has produced and distributed its varied line of shirts to its rabid fans worldwide. They contract current and iconic artists and graphic designers who supply them with unique sub-culture images.  Customers come to 2K by Gingham because they know they are not going to find off the rack, mass-produced cliché designs.  In fact, most of the shirts come with a tag that provides in-depth explanations about the design.

2K is totally anti-mass marketing. 2K is for people who are bored with the market and merchandise that has been controlled by mega mass-marketing brands. Since 2000 they have introduced the best and most unique artworks and artists to the global youth culture network through their t-shirts. Instead of spreading the name 2K, they attempt to gain recognition by the people through their vision of presenting artistic uniquities by artists they have met and become fond of.

Begun in Japan in the mid-1990’s, the then “Gingham Company” imported and exported artist inspired t-shirts from museums all over the world.  They mostly offered fare from museum shops, including a company favorite from the Philadelphia Museum of Art by Gilbert and George.  The problem was the lack of contemporary designs, the solution, 2K.  Named by the cutting-edge Danish graphic design company Experimental Jetset, 2K by Gingham quickly and quietly became the supplier of hip, modern, artist’s t-shirts.  2K by Gingham was eager to serve customers who were bored with the merchandise that had for so long been controlled by mega mass-marketing brands.

To offer customers a diverse selection, 2K searches the world for the latest designs, graphics and logos for its t-shirts. Currently the 2K by Gingham website, www.2kbygingham.com boasts upwards of 60 contributing artists with more added regularly.

Angelo Superti

Editor in chief e fondatore di Polkadot. Curioso e appassionato, da sempre spett-attore dell'eterno duello tra razionalità e creatività, tra idee e limiti di tempo. Non inizia la giornata senza un cappuccino, non la termina senza un'occhiata ai suoi feed rss.

Potrebbero Interessarti

Waxman Brothers SS18

Nuove fantasie per l’estate

PUMA x XO

PUMA e The Weeknd lanciano il secondo drop della collezione PUMA x XO, ispirata ai viaggi dell’artista statunitense, fatta di colori vivaci, richiami militari e commistione di influenze orientali ed occidentali.

DUST ROAD RENEGADES: il nuovo corto di FREITAG

FREITAG lancia un cortometraggio animato realizzato dal filippino Ivan Despi e dal suo team Acid House. Persino suo figlio di cinque anni, Grey, ha partecipato disegnando i personaggi protagonisti!

Ultimi Articoli

BARCELONA

Barcelona – The Monocle Travel Guide Series

Alla scoperta delle luci, suoni e sapori che la città catalana ha da offrire

DESIGN

Arper | il Design Made in Italy al Salone del Mobile

Intervista con il presidente dell’azienda travigiana Claudio Feltrin

DESIGN

RETROSUPERFUTURE FRED

Realizzati da sapienti mani artigiane italiane, i nuovi RETROSUPERFUTURE FRED nascono per anticipare i trend, con le loro forme spigolose e una palette di colori audace.

Top