ADVERTISING

iPhoned printed campaign

AXA is Belgium’s first insurance company to launch an iPhone app. Their free application helps and guides you through some basic steps when you have a car accident. Want to […]

Experiment

Seat Savers – A tale of New York marketing ingenuity

Some enterprising chaps in New York have turned a simple replica food product into a potential money spinner. The Seat Savers concept comes from a simple idea – that people won’t […]

MARKETING

Maquina de la Amistad

Many countries celebrate the day of friendship dates rather different. In Argentina, the Dia del Amigo is traditionally celebrated on July 20. This type of appointment is always interesting to brands […]

EVENTS

Live Every Litre, a road movie for the digital age by Honda

Honda is currently filming a month long European road trip to celebrate the launch of a new sporty hybrid, the Honda CR-Z. The project called ‘Live Every Litre’, concepted by Grey […]

ADVERTISING

Bart Simpson writes every Blackboard-Line on Real Life-Blackboard

Every 6 months, Work Club, a London based ad agency, invites an up and coming artist to decorate its 22m long blackboard wall. This time Bart Simpson was invited to […]

ADVERTISING

Where’s Waldo

The International Organization for Migration – IOM – decides to put a spotlight on the abduction of humans which would amount to the number of 4 million per year. The creative […]

ADVERTISING

The Secret Behind Nike Air

Caution: May Cause Excessive Performance. Staring David Koechner, and featuring Troy Polamalu, Carl Lewis, Brandon Roy, Sanya Richards, Paula Radcliffe, Maria Sharapova and Paul Rodriguez, this video is the latest […]

ADVERTISING

Ronald St Patrick

To celebrate St Patrick and put forward its Shamrock Shake, McDonald’s enjoys a tradition of 50 years. Every year, the Chicago River and the Calumet River are adorned with a […]