Standing against ironic Lanvin’s models who dance in a Jersey Shore attitude, Chanel decides to go viral with this Shade Parade: a whimsical, synchronized hand choreography which makes us romantically remind of Daft Punk’s remake of Harder Better Faster Stronger in a Broadway flavour. Glamorous fingers dance on stage, swing on a pearl strand or move around a spiral staircase: creative and unforgettable. (…credits are my favourite!).

Il cinema è provocazione. È vita. "Say Yes" all’arte, "Say Yes" con Nastro Azzurro all'accattivante e suggestiva 68esima Mostra del Cinema di Venezia.

In Korea, where Tesco have started this purchase experiment, everyone has (at least) one smartphone, so maybe is easier, but…. is this the future of grocery shopping? will we scan billboards at metro/bus stops and wait at home for the delivery man?

“People aren’t hearing all the music.” Officially Beats by Dr. Dre is a brand of headphones and loudspeakers, created by hip hop celeb Dr. Dre. Actually they represent the best […]

“…E così i primi della classe e gente seria iniziarono l’offensiva verso l’isola degli stupidi, l’isola dei coraggiosi, la Diesel Island. Ma non sapevano che ad attenderli c’erano i nostri […]

Da vedere, non aggiungo altro…. Sponsorizzato da casa.it, ecco il nuovo format da non perdere! Ad ora cinque puntate, tutte dopo il salto….

Paradores is a Spanish tourism partnership and they might be able to turn your frozen dreams a reality with a very fine guerrilla marketing idea. Go to the Ice Xmas site […]

IT_ Cari lettori, siamo orgogliosi di annunciarvi che Polkadot ha vinto la competition di Libero Mobile Award dedicata ai blogger ed ai siti indipendenti italiani nella categoria BEST PROFESSIONAL WEB […]

Advert by the Irish national Lottery, who created an artificial rainbow in Dublin city by spraying water from the river into the air at the new Samuel Beckett bridge in […]

As part of its new advertising campaign touting the speed of its triple play offer, Virgin Media uses a character in perfect agreement with its message: Speedy Gonzales, “the fastest […]

How do you create the ultimate reality? You take the winners of the 2 top rated reality shows in the country and set them against each other. Inside a billboard. […]

This stunt from WWF in Moscow showed people how it feels to be one of the thousands of animals killed by shotguns every year in Russia. The t-shirts had augemented […]